MSR Distribution is a specialist wholesale firearms and sporting goods distributor that sells rare and highly sought-after products to licensed retailers and specific qualified entities. Every year, countless firearm dealers trust MSR to help them grow their businesses by providing great products with reliable margins. The MSR catalog contains thousands of products from top manufacturers such as Arsenal, MarColMar, Live Free Armory, IWI, Century Arms, Rock Island, Blue Force Gear, Hi-Point, Kel-Tec, Zastava, Charter Arms, North American Arms, and many others. (less)

MSR DISTRIBUTION — SHOT Show 2026 Dealer Specials

MSR Distribution will be offering exclusive SHOT Show 2026 dealer programs across both Arsenal and FIME, available only to brick-and-mortar retailers. These programs are part of MSR’s larger, ongoing effort to support physical retail locations and help dealers remain competitive.

Dealers attending SHOT Show can qualify for up to 25% off on select firearms, plus up to $500 in rebate credits toward special items, including select accessories and premium product lines such as Eternity Case. These incentives are available during SHOT Show and are structured to reward on-site participation.

Visit MSR Distribution at SHOT Show for full details. (less)

MSR DISTRIBUTION — SHOT Show 2026 Dealer Specials

MSR Distribution will be offering exclusive SHOT Show 2026 dealer programs across both Arsenal and FIME, available only to brick-and-mortar retailers. These programs are part of MSR’s larger, ongoing effort to support physical retail locations and help dealers remain competitive.

Dealers attending SHOT Show can qualify for up to 25% off on select firearms, plus up to $500 in rebate credits toward special items, including select accessories and premium product lines such as Eternity Case. These incentives are available during SHOT Show and are structured to reward on-site participation.

Visit MSR Distribution at SHOT Show for full details. (less)

MSR DISTRIBUTION — SHOT Show 2026 Dealer Specials

MSR Distribution will be offering exclusive SHOT Show 2026 dealer programs across both Arsenal and FIME, available only to brick-and-mortar retailers. These programs are part of MSR’s larger, ongoing effort to support physical retail locations and help dealers remain competitive.

Dealers attending SHOT Show can qualify for up to 25% off on select firearms, plus up to $500 in rebate credits toward special items, including select accessories and premium product lines such as Eternity Case. These incentives are available during SHOT Show and are structured to reward on-site participation.

Visit MSR Distribution at SHOT Show for full details. (less)

MSR DISTRIBUTION — SHOT Show 2026 Dealer Specials

MSR Distribution will be offering exclusive SHOT Show 2026 dealer programs across both Arsenal and FIME, available only to brick-and-mortar retailers. These programs are part of MSR’s larger, ongoing effort to support physical retail locations and help dealers remain competitive.

Dealers attending SHOT Show can qualify for up to 25% off on select firearms, plus up to $500 in rebate credits toward special items, including select accessories and premium product lines such as Eternity Case. These incentives are available during SHOT Show and are structured to reward on-site participation.

Visit MSR Distribution at SHOT Show for full details. (less)

Photo Ops with the Arsenal Custom Shop Trump Gun

Stop by the MSR booth at SHOT Show 2026 for a unique photo opportunity with one of the most talked-about custom firearms ever built — the Arsenal Custom Shop Trump Gun (DJT-47) by Arsenal Inc.

This one-of-a-kind rifle is a true Custom Shop showpiece, built on Arsenal’s legendary milled-receiver platform and finished with extraordinary attention to detail. From hand-polished blued steel and titanium-nitride components to gold, enamel, and engraved artwork throughout, the Trump Gun represents the highest level of craftsmanship Arsenal is capable of producing. Designed as a single-build collector piece, it blends precision manufacturing with bold artistic expression and American symbolism.

Whether you’re a dealer, collector, or enthusiast, this is a must-see SHOT Show display — and a great chance to capture a memorable moment at the booth.

Photo Ops Available:
Wednesday, Thursday & Friday
11:00 AM and 3:00 PM (less)