The Team Collaboration Wall: Our Story – Kelly Taylor (CEO) noticed on visits to clients an issue with whiteboards & dry-erase paint, ugly ghosting. When asked, clients responded "Yes, But What Can You Do?" Kelly asked, "What Can We Do?" Our goal: Remove Ghosting, Add Branding & Promote Collaboration. After years in R&D, we have the solution. peerhatch, the writable collaborative wall promoting community, creativity and communication. Redefining what a writable surface should be. The name peerhatch comes from “peer” (community) and “hatch” (collaborate on ideas) – hence, peerhatch! (less)